Day 3: The Education of a Coach
Currently, coaching is not a regulated field the way social work, therapy, and counseling are (requiring training and degrees, certification, and even licensure). Anyone can call themselves a coach, and many do so, even if coaching isn’t quite the right term for what they do. There is no required training to be a coach.

The International Coach Federation is a voluntary organization that has established core principles for training, as well as a code of ethics and credentialing levels for coaches. When seeking a professional coach, look for one with at least some training, if not certification and credentialing.
Anyone interested in becoming a coach (or learning how some coaches are trained) should go to the ICF Web site and look for Accredited Coach Training Programs (ACTPs).

To be accredited by the ICF, a coach training program must have a minimum of 125 hours of coach-specific training on the ICF Core Competencies and the ICF Code of Ethics, a minimum of six observed coaching sessions with an experienced coach, and a comprehensive final exam. A tip for clients seeking coaching: look for a coach who has completed some sort of training, preferably an ACTP.
Once a coach has completed an ACTP, he or she becomes eligible for credentialing through the ICF. There are currently three levels of credentials available to coaches: Associate Certified Coach (ACC), Professional Certified Coach (PCC), and Master Certified Coach (MCC).
For the ACC credential, the coach must graduate from the ACTP, have a minimum of 100 coaching hours and at least 8 clients, get letters of reference from experienced coaches, and more. For PCC, the applicant must have graduated from an ACTP, have 750 coaching hours and at least 25 clients, and more. For MCC, the highest level, the coach has 2,500 coaching hours, at least 35 clients, and more.
I completed an ACTP through Erickson College (The Art and Science of Coaching). When I completed modules 1-4, I earned the title of Certified Professional Coach. I then completed module 5 and earned the title Erickson Certified Professional Coach. I maintain professional membership in the ICF, which means (among other things) that I abide by their Code of Ethics. In April 2010 I applied for and was awarded my ACC credential from the International Coach Federation.
There are also accredited continuing coach education units, which help coaches grow in their skills (and are required for higher levels of credentialing). I have taken a course in Coaching Team Thinking and Innovation (from Erickson) as well as Energy Leadership Training from iPEC and am now a Master Practitioner of the Energy Leadership Index assessment. An early commitment I made to my career was to have regular continuing education so that I can grow as a coach and serve my clients with more tools.

Tomorrow: How Do People Use Coaching?

Questions about coach training? Leave a comment or contact me!

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I have been self-employed for nearly 14 years, running a variety of businesses over that time. One thing I have noticed is that work seems to come in waves. Sometimes I’ll have tsunami of projects, other times just a trickle. I know I’m not alone in this. It can often be feast or famine. So what can you do to build your business if you don’t actually have billable work in hand? Plenty, it turns out! Over the years, I’ve learned to look at “downtime” as a gift to take advantage of. Check out the following ideas.

5. Learn something. Downtime, even just a few hours, is a terrific time to break out those CDs or MP3s you picked up at a conference or online but haven’t listened to yet, find some books and online training, or read that pile of magazines. It’s important to stay current in your field. You’ll have the time–so open up your mind, and get ready to learn some fabulous new techniques and ideas! Load up your e-reader or your iPod, or go to the library. If you don’t have a pile of stuff waiting for you, go online to professional associations related to your business.

Bonus tip: When reading, have a notebook handy. If you get inspired by an idea, you can write it down, with reference to where you read it. Then you have a “hot list” of ideas and thoughts that you can refer to without flipping through a pile of material trying to find it again. This can be quite useful when you’re searching for blog, article, or speech topics (see tip 7). Alternatively, keep some sticky-note flags available so you can highlight key ideas in a book or magazine.

6. Update your online presence. You may well have a daily or weekly practice of time set aside to maintaining your Facebook Fan page (or personal page), LinkedIn, Twitter, any Ning networks you are a member of, and your website, among others. Downtime is a great opportunity to make major updates and changes. LinkedIn particularly is constantly adding new features; take a little time to create a company profile, update your personal profile, find some new groups to join, and ask and answer questions. Write those new pages for your website like you have been thinking about, update your profiles on other sites, add more content where you can.

Bonus tips: With a tool like HootSuite, you can write a bunch of status updates and tweets and schedule them to go out in the future, instead of all at once. If you use WordPress for your website, you can “draft” pages before publishing them, giving you time to work them through carefully and thoughtfully.

7. Get writing. Write some blog posts, newsletters, articles, speeches, even books. When you make your expertise available, you establish yourself as an authority in your subject and offer valuable content to potential customers and clients. Downtime is a great opportunity to let your creative juices flow. Many blogging platforms allow you to schedule the release of your blog posts in advance (one colleague of mine has a year’s worth of weekly posts already scheduled!). You can easily turn blog posts into articles and publish those on your site (or at a site like ezinearticles.com) or submit them to relevant publications. If you have a regular newsletter, you can start prepping future issues to save you time. Finally, you can turn blog posts and articles into speaking presentations (if you have the communication skills), which is a terrific way to build your business. If you have several blog posts, articles, or presentations on a related topic, you have the bulk of a book (or ebook) written.

Bonus tip: Many social media platforms will link to your blog so that when you publish a new post, it is automatically imported to that platform.

8. Renew connections and make new ones. Business downtime is a great time reestablish your professional connections and make new ones. Have lunch, coffee, or meet up with your colleagues and strategic partners. Go through that pile of business cards and connect online (with social media) and in person. Follow up with potential opportunities by calling, sending a hand-written card, or connecting in another way. Find some networking groups to visit and meet new folks.

Bonus tip: Whenever you receive a new business card from a connection, write a note on the back–where and when you met, any key conversation tips you had, when to follow up, or whatever you need to remember the person by more than just a card!

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Currently, coaching is not a regulated field the way social work, therapy, and counseling are (requiring training and degrees, certification, and even licensure). Anyone can call themselves a coach, and many do so, even if coaching isn’t quite the right term for what they do. There is no required training to be a coach. The International Coach Federation is a voluntary organization that has established core principles for training, as well as a code of ethics and credentialing levels for coaches.

For anyone interested in becoming a coach, go to the ICF Web site and look for Accredited Coach Training Programs (ACTPs). To be accredited by the ICF, a coach training program must have a minimum of 125 hours of coach-specific training on all the ICF Core Competencies and the ICF Code of Ethics, a minimum of six observed coaching sessions with an experienced coach, and a comprehensive final exam. A tip for clients seeking coaching: look for a coach who has completed some sort of training, preferably an ACTP.

My ACTP was offered through Erickson College, The Art and Science of Coaching. When I completed modules 1-4, I earned the title of Certified Professional Coach. I have just completed module 5, and I am now considered a graduate of an ACTP and have the title Erickson Certified Professional Coach. I also maintain professional membership in the ICF, which means (among other things) that I abide by their Code of Ethics.

Once a coach has completed an ACTP, he or she becomes eligible for credentialing through the ICF. There are currently three levels of credentials available to coaches: Associate Certified Coach (ACC), Professional Certified Coach (PCC), and Master Certified Coach (MCC).

For the ACC credential, the coach must graduate from the ACTP, have a minimum of 100 coaching hours and at least 8 clients, get letters of reference, and more. For PCC, the applicant must have graduated from an ACTP, have 750 coaching hours and at least 25 clients, and more. For MCC, the highest level, the coach has 2,500 coaching hours, at least 35 clients, and more. I will be applying for my ACC credential within the next six months.

There are also accredited continuing coach education units, which help coaches grow in their skills (and are required for higher levels of credentialing). I have taken a course in Coaching Team Thinking and Innovation (from Erickson) as well as Energy Leadership Training (from iPEC; more on that in a later blog post). An early commitment I made to my career was to have regular continuing education so that I can grow as a coach and serve my clients with more tools.

Questions about coach training? Leave a comment or email me!

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